Paytm, MEPMA Partner to Digitally Empower Women Self-Help Groups in Andhra Pradesh

byPaytm Editorial TeamAugust 28, 2025

We have signed a Memorandum of Understanding (MoU) with the Mission for Elimination of Poverty in Municipal Areas (MEPMA), under the Government of Andhra Pradesh, to empower women Self-Help Group (SHG) and their families by enabling fast, secure, and reliable digital transactions through our innovative payment solutions.

The MoU was signed in the presence of the Mission Director of MEPMA, N. Tej Bharath. Through this collaboration, we will work closely with MEPMA to strengthen financial inclusion and digital payment adoption across SHG networks in urban Andhra Pradesh. The MoU focuses on empowering women-led enterprises to seamlessly integrate UPI, QR code payments, along with Paytm Soundbox and All-in-One POS card machines, enabling them to accept multiple forms of payments with ease. 

“Women Self-Help Groups in Andhra Pradesh have shown remarkable determination in building livelihoods and supporting their families. Through this partnership with MEPMA, we are proud to support their journey by equipping them with secure and easy digital payment solutions like UPI, QR codes, Soundbox, and card machines. Our aim is to make their businesses stronger, improve convenience, and help them grow with India’s digital economy” – said Abhay Sharma, Chief Operating Officer, Public sector Business 

“Our mission has always been to uplift women through self-reliance and sustainable livelihoods. This collaboration with Paytm marks an important step in equipping Self-Help Group women with the power of digital payments. By enabling access to secure payment solutions, we are strengthening their businesses and driving women’s economic empowerment in Andhra Pradesh” – said MEPMA Mission Director, Shri. N. Tej Bharath, I.A.S. 

In addition, the partnership will provide real-time transaction insights and reports, helping members take greater control of their finances, enabling greater economic independence and efficiency.

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