How we came up with the groundbreaking Soundbox – in the words of Vijay Shekhar Sharma

byDilip PrasadLast Updated: September 26, 2022
How we came up with the groundbreaking Soundbox – in the words of Vijay Shekhar Sharma

Paytm Soundbox is a revolutionary device that has emerged as a disruptor in digital payments. We have helped merchants with instant audio alerts on receiving payments in their preferred regional language. But did you know that there is a very interesting story behind the Soundbox.

The Paytm Soundbox was born out of our Founder, CEO & MD, Vijay Shekhar Sharma’s personal experience. Speaking at the Global Fintech Fest in Mumbai, Vijay shared his story of this game changer innovation with the audience that came about as a result of his trip to a nearby store to buy milk.

At the event, he shared, “I was stopped by the shopkeeper because he hadn’t got a payment alert for my purchase through SMS. I asked to see his phone and saw that his inbox was full and hence he couldn’t receive any new messages. To solve that, there was a feature on the Paytm app while checking out where a call was made to the merchant to tell him that payment is done. But the phone call option was not feasible. As the ultimate solution to the problem of instant alerts, we needed an arbitration device between the merchant and the customer. That is how Soundbox was born.”

Paytm Soundbox has been groundbreaking for our merchants. Our device has seen a rapid adoption across the country and played a vital role in empowering small and micro-businesses in India. It supports multiple languages such as English, Hindi, Tamil, Telugu, Kannada, Marathi, Malayalam, Bengali, Gujarati, Punjabi and Odia. With Paytm Sound, we provide flexibility and convenience to our merchants with support for multiple payment methods such as Paytm Wallet, Postpaid, Paytm UPI and other BHIM UPI apps, net banking & cards.

In addition to Soundbox, our innovative payment solutions for merchants include QR payments, EDC and Payment Gateway. In our last monthly operating performance update for July & August 2022, we have now deployed over 4.5 million devices as we continue to further cement our offline payments leadership.

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