Paytm Security Tips: Protect Yourself From Gift Voucher Fraud

byNikita AggarwalAugust 29, 2023
Paytm Security Tips: Protect Yourself From Gift Voucher Fraud

In recent years, gift voucher fraud has emerged as a rapidly growing menace in the world of cybercrime, taking advantage of unsuspecting individuals’ trust and generosity. This type of impersonation fraud is particularly prevalent in India, targeting millions of innocent people who become entangled in its web of deceit. 

This type of fraud presents themselves as alluring opportunities but are nothing more than traps set by cunning fraudsters in reality. These scammers skillfully exploit the trust we place in reputable organizations, using false pretenses and emotional manipulation to convince us to purchase gift vouchers under the guise of securing extravagant rewards. As a result, countless innocent individuals fall prey to this deception and face significant financial losses and emotional distress.

In this blog post, we will shed light on the alarming rise of gift voucher frauds, how they operate, and most importantly, how you can protect yourself and your loved ones from becoming victims.

Gift Voucher Scams: An Overview of The Threat

Gift voucher fraud is a type of impersonation fraud where fraudsters deceive individuals into purchasing gift vouchers under false pretenses. Here’s how such fraudsters operate: 

  • They usually pose as a legitimate entity or individual, such as a company representative, CEO, manager, or trusted contact, and use emails, social media, or messaging apps to contact their targets. For instance, the fraudster may ask you to purchase gift vouchers in bulk. Similarly, many others claim that gift vouchers are needed for employee rewards, customer appreciation, or special promotions.
  • They tend to create a sense of urgency or exploit emotional triggers to pressure the target into taking quick action without verifying the request thoroughly.
  • Once the victim falls for the deception and agrees to fulfill the gift voucher request, he/she is directed to make the purchase using personal funds or financial details.
  • After the victim completes the purchase and provides the gift voucher details or payment confirmation, the fraudster disappears, leaving the victim to realize that they have been scammed. 

Gift voucher fraud preys on trust, urgency, and the desire to help or receive rewards, making it an effective tactic for fraudsters to exploit unsuspecting individuals.

Example of Gift Voucher Scam

Here is how one of the most common CEO gift voucher scams unfolds:

Step 1: The deceptive WhatsApp message

The victim/individual receives a message that appeared to be from her company’s CEO. The message contained the CEO’s display picture, lending credibility to the communication. The message conveyed an urgent request for gift vouchers for the entire department as a token of appreciation for their outstanding performance in the latest quarter. The CEO claimed that the team’s exceptional work deserved recognition, and he wanted to surprise them with gift vouchers as a gesture of gratitude.

Step 2: Establishing trust and manipulating emotions

Being an employee who values her work and the recognition from her superiors, the victim felt elated and trusted the message without a second thought. The fraudster behind the scam had successfully exploited the emotional connection that she had with her company’s CEO, leveraging her trust and loyalty.

Step 3: The initial transaction

In her enthusiasm to fulfill the CEO’s request, the victim decided to take matters into her hands. She initiated the process by purchasing a few gift vouchers using her personal credit card. The scammer skillfully convinced her that immediate action was necessary to ensure the surprise gift for her team members, creating a sense of urgency.

Step 4: Continuing with the scam

The fraudster didn’t stop at the first transaction but continued to manipulate her into making further purchases. As he gained more of her trust, he requested her to buy an even larger quantity of gift vouchers, claiming that he wanted to extend the gesture to other departments as well. The scammer used persuasive language and flattery to keep her invested in the deception.

Step 5: Involving a Second Credit Card

As the value of gift vouchers increased, the victim’s personal credit card reached its limit. At this point, the fraudster cunningly suggested that she use a different credit card to complete the remaining purchases. Unaware of the scam unfolding before her, she trusted the person she believed to be her CEO and proceeded to use my credit card for the transactions.

Step 6: The Realization

After purchasing more than 50 gift vouchers with a total value of Rs. 4,00,000, the victim finally grew suspicious. She had an inkling that something was not right and decided to verify the situation with her colleagues. To her dismay, she discovered that none of her coworkers had received any communication from the CEO about gift vouchers. It was then that she realized that the person she had been communicating with was not the CEO at all, but a cunning fraudster preying on her trust and goodwill.

Step 7: Reporting the Fraud

Feeling devastated and betrayed, the victim immediately reported the incident to her company’s IT and security team. They confirmed that it was indeed a gift voucher scam that had targeted several employees in the organization. Her case was then escalated to the authorities for further investigation.

This real-life example serves as a stark reminder of how impersonation frauds can exploit your trust and emotions to achieve their deceitful objectives. It highlights the importance of staying cautious and vigilant, even when communicating with apparently trustworthy individuals or authority figures.

How to Prevent Gift Voucher Scams

Preventing gift voucher scams requires a combination of vigilance, awareness, and cautious behavior. By following these proactive measures, you can reduce the risk of falling victim to such scams:

  1. Always verify the legitimacy of bulk gift voucher purchase requests, especially if they come through unfamiliar channels or from unexpected sources. Reach out to the person or organization making the request through official communication channels to confirm the authenticity. Ideally, you should never buy gift vouchers in bulk.
  1. Pay close attention to the details in the messages or emails. Legitimate requests from company officials or reputable entities typically adhere to professional communication standards.
  1. Never share personal information, credit card details, or other sensitive data in response to gift voucher requests received through unsolicited messages or calls. 
  1. When clicking on links related to gift vouchers, make sure the website’s URL is legitimate and secure. Avoid clicking on suspicious links and never download files from unknown sources.
  1. If something seems too good to be true or feels off, trust your instincts and proceed with caution. If you suspect a scam, report it immediately to the relevant authorities, your bank, or the company involved. 

In case this type of impersonation fraud occurs through Paytm, report the incident to Paytm support team by clicking here


Gift voucher scams have become a pervasive threat preying on the trust and goodwill of unsuspecting individuals. These cunning fraudsters exploit emotions, urgency, and desire for rewards to lure individuals into making hasty decisions that lead to significant financial losses. By understanding the tactics used by these scammers, you can better protect yourself from becoming a victim of such scams.

Remember, prevention is the key to safeguarding against gift voucher scams. Staying cautious, verifying the authenticity of requests, and never sharing sensitive information with unknown individuals are vital steps to minimize the risk of becoming a victim. If something seems suspicious or too good to be true, it’s essential to trust your instincts and report any potential fraud to the relevant authorities immediately.

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