Terms and Conditions

Offer: Coca-Cola® x PayTM Cashback Promotional Offer

Get upto ₹40 cashback offer on Range of beverages from The Coca-Cola Company comprising 750ml PET pack of Thums Up®, Sprite®, Coca-Cola®, Fanta®, and Limca®, and 600ml PET pack of Maaza® collectively referred to as “Promotional Product(s)” for the purpose.


Offer Period: 00:00 hrs 01st May, 2025 - 23:59 hrs 31st July, 2025


Detailed Terms and Conditions of the Offer

  1. The ‘Coca-Cola® x PayTM Cashback Promotional Offer ('Offer') is being jointly organized by Coca-Cola India Private Limited having its corporate office at One Horizon Centre (16th & 17th Floor), DLF Golf Course Road, DLF Phase 5, Sector 43, Gurgaon, Haryana 122002 (hereinafter referred to as “CCIPL”) andOne97 Communications Limited (hereinafter “One 97/Paytm”) a company which owns and operates an online marketplace on the website located at the URL:‘www.paytm.com’ and Paytm mobile application (hereinafter “Paytm Platform ”). One97 and CCIPL, wherever applicable, shall collectively be referred to as the “Organizers”.
  2. Participation in this Offer is optional. The Customers are not bound in any way to participate in this Offer. Product may also be available without this Offer.
  3. The terms and conditions mentioned herein govern your participation in the Offer. By participating in the Offer, you (hereinafter referred to as “Participant/User/Customer”) shall be deemed to have read, understood and unconditionally accepted the terms and conditions of the Offer and further agree to irrevocably be bound by these Terms & Conditions (including any variations to the same made by the Organizers without prior notice).
  4. To participate in this Offer and to earn the Cashback, the Participant needs to purchase a Promotional Product with the Paytm Cashback logo on it and follow the below steps.


Steps to participate:

Step 1: Buy the Promotional Product with the Paytm Cashback logo.

Step 2: Carefully peel the label on the bottle to unveil the unique promo code of 10-digit printed on the inside the label.

Step 3: Go to the promotional offer page on Paytm App through one of the options below.

  • Option 1: Existing Paytm customers can scan the QR code using Paytm Scanner at the front of the pack.
  • Option 2: New Customers to Paytm need to use their phone camera app to scan the QR code which will lead them to App store or Play store. Download the Paytm App, register using the same mobile number as provided in your bank account. Participant need to link his/her bank account to activate the services to use Paytm App.

Step 4: Tap Apply promo code.

Step 5: To enter the unique 10-digit alphanumeric promo code printed inside the label, Participant can either:

  • Enter the promo code manually.
  • Scan the promo code.
  • Tap Scan 10-digit alphanumeric promo code with camera.

Step 6: Check the tick box to share Customer details i.e. Customer mobile number, Customer last known location (as per Paytm App) with CCIPL for marketing and promotional purpose only as per applicable data privacy laws in India, including but not limited to, IT Act, 2000 and Digital Personal Data Protection Act, 2023. . If the Customer authorises to share their information, only then Paytm will share the information with CCIPL. If Customers are not comfortable in sharing their details, they may choose to opt out this promotion.

Step 6: Complete 1 valid transaction as shown in the next page. Choose any one transaction which You need to carry out immediately as per your need.

Step 7: Upon successful completion of the transaction, You will receive a scratch card in the “Cashback and Rewards” section of Your Paytm App.. Participant need to scratch the scratch card and redeem within 15 days of receiving the scratch card.


Note: ₹40 is the maximum amount of cashback anyone can get. It’s a randomised rewards mechanism which is being run by algorithm and governed by strict system rules. No human intervention is involved in awarding the cashback.


  1. Offer is valid from 1st May 2025 till 31st July,, 2025 (both dates inclusive) or till stocks last or product expiry whichever is earlier.
  2. Offer can be accessed only on the latest version of the Paytm App.
  3. Participants can locate the promo code behind the label of the Promotional Products with the Paytm Cashback logo unit.
  4. The promo code is valid only once per User per mobile number during the Offer Period.
  5. New User must use camera app to scan the QR code on the bottle. It will lead to either Play store or App store based on the handset. User needs to download the Paytm App and register with the same mobile number which is used in bank account. Once registered on Paytm App, it will automatically lead to the landing page and User need not scan the QR code to resume their journey.
  6. New User will get a maximum of INR 40 cashback upon successful completion of 1 qualifying transaction (Minimum Re.1/-) complete one qualifying transaction through Paytm App during the Offer Period.


Qualifying transactions include the following:

  • UPI Money transfer to friends and family or any merchant (P2P or P2M)
  • Prepaid mobile recharge, any other recharge like DTH or any utility bill payment like Electricity or Gas cylinder
  • Travel ticket booking
  • Credit card bill payment.


  1. Existing users with a UPI linked account on Paytm App. will get a maximum upto ₹40 cashback upon successful completion of 1 abovementioned qualifying transaction.
  2. A transaction will only be considered valid for participation if it is done after applying the promo code on the offer page and within the Offer Period.
  3. The scratch card issued to the Participants from this Offer will expire after `15 days from the date of its issuance.
  4. The Cashback earned by the Participant upon scratching the scratch card, will be credited in the Paytm UPI linked account of the Participant within 72 hours.
  5. The minimum qualifying amount in a transaction is subject to applicable law, banking/payment system rules, merchant terms, and/or Paytm terms. Such condition would be informed while carrying out the transaction which may vary from product to product.
  6. Participant(s) can only use one set of Paytm credentials to qualify for this Offer. Any of these unique Paytm credentials must not have been used to register another Paytm account.
  7. Each participant (identified by their Paytm credentials i.e unique mobile no., email address, UPI ID or form of payment) can apply a maximum of 1 code only, during the Offer Period. They will be deemed to be the participant for all purposes of this offer.
  8. Participant(s) shall be solely responsible for deciding if the product or service purchased is suitable for them, based on their individual circumstances and personal judgement.
  9. This Offer does not constitute Paytm’s endorsement/ recommendation of a CCIPL’s products or services.
  10. Participant(s) understand and agree that neither Paytm nor CCIPL shall be responsible for any merchant services or products referenced in this Offer or the scratch card reward, or that they purchase or receive from a merchant or other third party. Any complaints/queries relating to the merchant’s product shall be directly taken up with the merchant as per the details on the product pack.
  11. In addition to these terms and conditions, the Participant shall at all times be bound by the terms and conditions as imposed by Paytm on usage of its app, microsites, purchase of services etc.
  12. Organizers shall not be responsible for failure to provide the Cashback to the Participant(s) or any downtime on the services, caused due to technical or other factors attributable at the end of Paytm that may occur for reasons including but not limited to failure of hardware equipment, configuration issue, decisions, change in marketing plans and / or changes in regulations that are carried out by any judicial or quasi-judicial or regulatory body.
  13. Participants agree that their participation in the Offer constitutes their understanding of and agreement to these offer terms and conditions. all applicable charges, taxes and expenses to participate in this Offer such as purchase of product, internet charges for participation etc. shall be borne by the Participant.
  14. This Offer cannot be clubbed/used in conjunction/alongside any prevailing Offer/ promotion(s) available on Paytm Platform. Further the Offer is non-transferable, non-encashable, non-refundable.
  15. The Cashback received by the Participant under this Offer is non-transferrable, non-assignable and cannot be exchanged for cash.
  16. The Offer is being made purely on a ""best effort"" basis and is valid during Offer Period only.
  17. In cases of fraudulent/suspicious transactions, Paytm solely reserves the right to revoke the offer or cancel (mark ineligible) a transaction and corresponding Cashback.
  18. The Organizers reserves its absolute right to amend, modify, change, add, withdraw, alter any terms and conditions of the Offer or terminate this Offer without any prior notice. In case there is any discrepancy or dispute regarding the Offer, the decision of Paytm shall be final and binding. Neither Paytm nor any third party shall have any liability towards any Participant.
  19. The Organizers reserves the right to disqualify any Participant or reject the promo code redemption, in the event of failure or breach or non-adherence to the T&C by the Participant.
  20. The Organizers decision regarding the Offer, eligibility, redemption, and any other matter relating to the Offer shall be final and binding.
  21. Any correspondence with regard to the Promo Code/Cashback/Redemption process and/or Paytm App shall be done directly with Paytm at the “Help and Support” section of the Paytm App. Further, Paytm shall not be responsible or liable for any defect and/or deficiency in the Promotional Product(s) offered by CCIPL.
  22. If the Promotional Product with the Paytm Cashback logo unit does not carry a unique promo Code or if the Code is incomplete, illegible or inactive, Participant may reach out to Paytm Customer Support in the “Help and Support” section of the Paytm App. Paytm or CCIPL’s liability is limited only to provide Participant with a fresh Code to enable them to participate in the offer, but proof (including but not limited to the bottle purchased by you) may be required to process your request. No monetary or other compensation will be extended to you in this event.
  23. At the end of the Offer Period, all obligations of Paytm or CCIPL(as applicable) in regard to the offer will terminate.
  24. If you have any queries or issues related to the Offer, please contact
  25. The Terms of Use of Platform and Privacy Policy available on Paytm Platform shall apply.


ELIGIBILITY TO PARTICIPATE:

  • Offer is open to all Indian citizens residing in India, above 18 years of age only. Employees, interns, contractors, and office-holders of One 97 Communications (Paytm) or CCIPL, their immediate families, Paytm’s or CCIPL’s affiliates and subsidiaries, and any representatives or agencies of One 97 Communications (Paytm) or CCIPL or other persons professionally connected with the Offer, are not eligible to participate.
  • To participate in the Promo, the Participant needs to have a registered account on Paytm Platform) with a verified mobile number on Paytm.
  • The residents (permanent/temporary) of state of Tamil Nadu shall not be entitled to participate in this Offer.THE PARTICIPANTS SHALL NOT BE ENTITLED TO PARTICIPATE IN THIS WHEREVER THE PROMO IS DECLARED INVALID OR ILLEGAL BY THE COURT OF COMPETENT JURISDICTION OR APPLICABLE LAW, AND THE PROMO SHALL NOT BE APPLICABLE AND /OR STANDS WITHDRAWN FORTHWITH IN SUCH JURISDICTION.


Part B – Legal Terms & Conditions

1. By participating in this Offer,

a) The Participants hereby authorize Paytm to share Participant’s details, information,data i.e. Your mobile number, Your last known location (as per Paytm App) with CCIPL for marketing and promotional purpose only as per applicable data privacy laws in India, including but not limited to, IT Act, 2000 and Digital Personal Data Protection Act, 2023.

b) Participants hereby consent to Paytm to use Participant’s details, information,data i.e. Participant mobile number, Participant last known location (as per Paytm App) for Paytm’s marketing and promotional purpose.Participants hereby authorize Paytm to store their information/data in Paytm servers for a period of 3 years.

c) Participant/s confirms and hereby waives the applicability of rules and regulations of the National Do Not Call Registry and agrees to receive updates and promotional messages / SMS / Email / Call for current and future contests offers from Paytm.

2. All material and content contained in Paytm Platform is made available for Participant's personal and noncommercial use only. Any other use of the material/ content on Paytm Platform and/ or any information disseminated by SMS or any other means of communication are strictly prohibited.

3. The Organizers or their agencies are not required to entertain/respond to/comply with any communication/request/claim requiring the Organizer to provide any proof to any Participant or any other party, with respect to details of other Participants, Cashback won by other Participants etc. Such information will be strictly confidential and shall not be shared with any Participant or any other third party, except as directed by a competent legal authority.

4. SUBJECT TO ANY APPLICABLE LAW (A)ALL WARRANTIES OF ANY KIND WHATSOEVER, WHETHER EXPRESS OR IMPLIED, ARE HEREBY EXPRESSLY DISCLAIMED INCLUDING, BUT NOT LIMITED TO, MEETING OF THE PARTICIPANT'S REQUIREMENTS OR ASPIRATIONS, TIMELINESS, SECURITY, THE RESULTS OR RELIABILITY OF THE CONTEST/OFFER, DELAY IN SENDING OR RECEIVING THE SMS OR ANY OTHER COMMUNICATION FOR PARTICIPATING IN THE OFFERS, DELAY IN TIME TAKEN FOR THE PROCESS, OR THE DELIVERY, QUALITY, QUANTITY, MERCHANTABILITY, FITNESS FOR USE OR A PARTICULAR PURPOSE OR NON-INFRINGEMENT IN RESPECT OF ANY GOODS, PRODUCTS, SERVICES, BENEFITS OR CASHBACK/GRATIFICATION/AWARDS ACQUIRED OR OBTAINED THROUGH THE OFFERS OR ANY TRANSACTIONS EFFECTED THROUGH THE OFFERS; (B) THE PARTICIPANT EXPRESSLY AGREE THAT PARTICIPATION IN THE OFFER IS AT HIS/HER SOLE RISK AND DISCRETION AND IS GOVERNED BY THE TERMS AND CONDITIONS HEREIN; AND (C) NO ADVICE OR INFORMATION WHETHER BY REPRESENTATIONS, ORAL, WRITTEN OR PICTORIAL DERIVED FROM THE PAYTM PLATFORMS INCLUDING BUT NOT LIMITED TO WEBSITES/ SMS, SHALL BE CONSTRUED TO MEAN THE GIVING OF ANY WARRANTY OF ANY KIND WHATSOEVER. PAYTM DOES NOT MAKE ANY COMMITMENT OR WARRANTY, EXPRESS OR IMPLIED TO RESPOND TO ANY FEEDBACK, SUGGESTION AND/OR QUERIES OF THE PARTICIPANT(S).

5. The Cashback to the Participants shall be given subject to compliance with all applicable statutory legislations and laws, processes and formalities in connection with the Cashback and on production of all such documents/papers as may be required by Paytm. Any failure on the part of the Participant(s) to comply with directions issued by Paytm for claim of Cashback shall entitle Paytm to forfeit the Cashback/ or roll the Cashback over to the next eligible Participants(s), at their sole discretion.

6. The Cashback under this Offer are neither assignable nor transferable under any circumstance, unless specifically provided hereunder. All the cashbacks shall be subject to such other T&C as may be applicable to specific cashback and shall have to be duly complied with by the Participant(s).

7. Participant(s) are subject to verification, including without limitation, verification of eligibility through checks as deemed appropriate by the Paytm to ensure complete compliance with the Offer’s terms and conditions. Paytm reserves the right to verify the Participant’s details either on their own or through its authorized agency / person and the Participant shall provide all necessary assistance in such verification. In exercising this right, Paytm may ask the Participant to provide any documentary or other form of evidence regarding the information submitted by Participant at the time of registration, and if such evidences fail to substantiate the information provided by the Participant to Paytm, then Paytm in its sole discretion, shall have the right to disqualify the Participant without any liability.

8. The Participant’s hereby agree and undertake not to hold the Sponsors/Organizer and/or any of their group entities or affiliates, their respective directors, officers, employees, responsible for or liable for, any actions, claims, demands, losses, damages, costs, charges and expenses, either direct or indirect or remote that they may/might have suffered, sustained or incurred, or claim to suffer, sustain or incur, by way of and /or on account of this Offer.

9. Any Participant providing any incorrect information or concealing/withholding any information from Paytm with intent to participate and/or be chosen as the Participant(s) of the Offer will automatically be disqualified from participating in it and being chosen as the Participant(s) of the different categories of cashback. Such act of providing incorrect information or concealing/withholding any information, including without limitation incorrect declaration of information relating to name, age, identity, address, mobile connection of Operator number, domicile etc., by the Participant or any dispute with the Paytm, shall entitle Paytm to disqualify him/her without any further intimation. Paytm reserves its right to take appropriate legal action against any Participant involved in illegal/unauthorized activity.

10. Paytm’s Platform and the provision of the Offer is available on an ‘as is where is available’ basis and Paytm makes no representation, guarantee or warranty regarding the availability, fitness for any specified purpose or error free operation of the Paytm Platform. Paytm Platforms availability may be affected due to various reasons including force majeure, acts of God, change in guidelines of Govt agencies / authorities, regulatory directions/instructions/ruling, inclement weather, topographical/ geographic/ demographic factors, maintenance work, availability of interconnection with other networks, network issues etc.

11. Paytm reserves the right to extend, cancel, discontinue, prematurely withdraw, change, alter or modify this Offer or any part thereof including the eligibility criteria, the T&C and cashback at their sole discretion at any time during its validity as may be required including in view of business exigencies and/or changes by a regulatory authority and/or statutory changes and/or any reasons beyond their control and the same shall be binding on the Participant. Paytm reserves all the rights to offer any amount/coupon/voucher/any other cashback equivalent to the cost of the cashback. No queries/complaints whatsoever in this regard will be entertained.

12. The Participants shall indemnify and keep indemnified Paytm & CCIPL and their respective officers, directors, employees, customers, and affiliates harmless from and against any and all claims, losses, suits, proceedings, action, liabilities, damages, expenses and costs (including attorney’s fees and court costs) which Paytm may incur, pay or become responsible as sponsor/organizer/facilitator as a result of (i) breach or alleged breach of the representations or obligations by the Participants under the T&C hereunder; (ii) any failure by the Participants to comply with applicable law and (iii) any third party claim in respect of misuse of any information of a third party by the Participant. Paytm shall have the right to defend themselves, pursuant to this clause, at the cost of the Participants. Paytm or their respective affiliates shall not be responsible for any direct, indirect, incidental, special, punitive or consequential damages, including loss of profits, incurred by the Participant(s) or any third party, in connection with the Offer.

13. Paytm and/or CCIPL or its respective affiliates or associates or agents shall not be responsible or liable to Participant/Participant(s) or any third party , for any direct and or indirect losses, damages or claims of whatsoever nature including (1) incidental, special, punitive or consequential damages, loss of profits, technical errors or failures, mobile connectivity, delay in sending or receiving the SMS or any other communication to the Participants, or any action that has been initiated, actioned or completed through Participants mobile phones, failure of servers or the failure to provide the updates or any failures arising out of technical snags or resultant inability of the Participant(s) to view or observe the Offers or T&C, or (2) any personal loss or injury that may be suffered (including loss of life) by a Participant(s) and/or any third party, directly or indirectly, by use or non-use of the Offer or Cashback or Paytm Platform or Product purchased or booked through Paytm Platform.

14. Apart from the Offer and Cashback, the Participants or their legal heirs/ successors/ representatives shall have no other rights or claims against the Company, its owners and affiliates.

15. All incidental costs, taxes or levies related to the cashback(s), if any, shall be exclusively borne by the Customer in reference to this offer only, including but not limited to TDS, gift tax (if any), Insurance and any other taxes applicable by the Central, State or Municipal government.

16. This Offer is subject to force majeure circumstances including without limitation, floods, natural disasters, war, and act of terror, political unrests, technical snags, act of God, change of laws or technical errors or failure, computer viruses, tampering, un authorized intervention, interception, fraud, technical failures, epidemic, floods, fires, accidents, earthquakes, riots, explosions, wars, hostilities, change in guidelines of government agencies/authorities, regulatory directions/instructions/ruling, inclement weather, topographical/ geographic/ demographic factors, maintenance work, availability of interconnection with other networks, network issues or any circumstance beyond the control of Paytm (“Force Majeure Event”). Paytm shall not be liable for any delay or adverse effect or failure or breach or damages or act or omission caused to this Offers or Participant(s) as a result of a Force Majeure Event.

17. Paytm and/or CCIPL shall not be responsible for system outages, delays, equipment malfunctions, errors or data loss of any kind, lost or unavailable connections or other technical difficulties or any other force majeure event that may prevent a Participant from participating in the Offer.

18. Failure by Paytm to enforce any of its rights at any stage does not constitute a waiver of those rights. Paytm may assign any of its rights hereunder to any party without prior intimation to Participant(s). Participant(s) shall not assign any of its rights or obligations hereunder to any other party.

19. If any terms and conditions of the Offer are found to be invalid or for any reason unenforceable, then that provision will be deemed severable from these terms and conditions and will not affect the validity and enforceability of any remaining provisions.

20. The decision of Paytm on all aspects including with regard to administering the campaign/offer shall be final and binding on the Participant.

21. Paytm reserves the right to forfeit the cashback or to disqualify or to declare any Participant ineligible, in the event of failure or breach or non-adherence to the T&C by the Participant.

22. CCIPL shall not be held responsible for any deficiency, defect, inadequacy, or irregularity in the Cashback.

23. No queries, claims, dispute, complaints or grievances pertaining to the Offer shall lie against CCIPL

24. CCIPL does not endorse the quality of any of the services being offered by PayTM. Any complaints or queries pertaining to the Cashbackwould have to be taken up directly with Paytm. Paytm does not endorse the quality of any of the Promotional Products and any complaints or queries pertaining to the same would have to be taken up directly with CCIPL.These T&C of the Offer are the extension of the Paytm policies/terms and conditions, mentioned on the Paytm Platform. In the event of any conflict or inconsistency regarding any instructions, rules and conditions on any advertising or promotional material relating to the Offer, these T&C shall prevail over all such other instructions, rules and conditions or any other document or agreement.

25. This Offer and T&C are subject to Indian laws and the exclusive jurisdiction of the Courts at New Delhi.